” Pandora is here to stay…. Bracelets contribute almost 20% of Pandora’s sales, while all other jewelry- rings, earrings, necklaces and pendants- make up less than a quarter. Aug 9, 2018
Should Apple buy Pandora?
Ideally, if you’re Apple, you buy Pandora for the technology and advertising infrastructure. The Music Genome Project (MGP) instantly makes iTunes Radio as good as what we now know as Pandora. And Pandora’s salesforce and sales infrastructure meaningfully aids Apple as it, reportedly, aims to become a bigger mobile advertising player.